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Thursday, February 27 • 15:15 - 16:15
The Music Ally digital training sessions: Analytics and CRM tools (advanced level)

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Speaker: By Music Ally
The session will look at best practice in email marketing to fans and will explore how to create and manage fan lists; and how to use that data to develop and enhance your communication, increase your reach and improve your targeting.
It will also cover how to reach fans across different devices and email clients. We will then cover music analytic services like Musicmetric and Next Big Sound and what unique insights they deliver to deepen the understanding of your fans.


Thursday February 27, 2014 15:15 - 16:15 CET
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